BCom 1st Year Self Development And Communication Question Answers

BCom 1st Year Self Development And Communication Question Answers

BCom 1st Year Self Development And Communication Question Answers: We provide to all the students BCom 1st, 2nd, and 3rd Year Business Communication Notes Study material, question answers, sample papers, mock test papers, and pdf. At gurujistudy.com you can easily get all these study materials and notes for free. Here in this post, we are happy to provide you with BCom 1st Year Self Development And Communication Question Answers.

BCom 1st Year Self Development And Communication Question Answers
BCom 1st Year Self Development and Communication Question Answers

BCom 1st Year Self Development And Communication Question Answers

Q. 1. Explain the meaning and objectives of self-development. Also, explain the interdependence of self-development and communication.

or, What is self-development? How is it related to communication?

or, “Self-development improves communication and communication improves self developments.” Explain.



Self-development is made up of two words: Self and development. The term ‘Self’’ means the totality of the knowledge of an individual about his or her personal qualities. It includes physical, intellectual, material, and spiritual qualities. The term ‘development’ means to maintain and increase. Thus, self-development means the development of all these qualities in an individual. The development of the ‘self’ is the most important part of this process.

According to Mead, “The self arises in conduct when an individual becomes a social object in experience to himself.”

Thus, self-development is the process of the development of the physical, intellectual material, and spiritual qualities of a person.


  1. Development of Personality: Most important object of self-development is the balanced and harmonious development of one’s personality. In this reference, personality refers to the set of attributes reflecting the nature and behavior of an individual.
  2. Development of Positive Attitude: Self-development is the cause and effect of a positive attitude. Attitude is a tendency to respond to certain persons, objects, and situations, whether positively or negatively. Self-development saves a person from a negative attitude and develops a positive attitude. It makes him cheerful and optimistic.
  3. Development of Self-Esteem: Self-development leads to the development of self-respect. Self-respect means how we think and feel about ourselves. Self-development motivates a person to evaluate himself on the basis of his qualities and behavior.
  4. Development of Knowledge: Self-development leads to intellectual development also. It develops the ability to learn, understand and analyze. It makes him more confident and dynamic. (BCom 1st Year Self Development And Communication Question Answers)
  5. Development of Self-Confidence: Self-development develops self-confidence in an individual. It helps in developing leadership and entrepreneurship. He bears the risks of life more confidently.
  6. Development of Rationality: Self-development makes a person rational. It develops the spirit of co-ordination, co-operation and compassion. He takes more rational decisions.
  7. Development of Thoughts and Habits: Self development brings a change in the thinking and living. It saves time, money and energy. It makes him more resourceful. (BCom 1st Year Self Development And Communication Question Answers)
  8. Development of Organisational Ability: Self development helps in the development of organisational and managerial ability. It leads him to put organised efforts in the life. (BCom 1st Year Self Development And Communication Question Answers)


Self development and communication are inter-related and interdependent terms. Self development makes communication process more effective and effective communication paves the way for sustainable self development.

Self-Development Improves Communication

Communication process and pattern are greatly influenced by self development. It helps in making the communication process more effective and objective as under:

  1. Improvement of Communication Skills: Self development helps in the development of communication skills like writing, speaking, listening and gesture making etc. Self development makes a person more educated, qualified and fit. Being so, he can write, listen and speak in more effective way. (BCom 1st Year Self Development And Communication Question Answers)
  2. Improvement of Analytical Power: Self development enables a person to analyze and interpret given situations. It increases his ability to communicate effectively in different situations. He can analyze his audience properly.
  3. Improvement of Critical Skills: Self development leads to the development of critical skills like planning, revising, editing etc. It enables him in evaluating the message correctly.
  4. Widens The Vision: Self development widens the vision of an individual. He can understand and analyze the things in a better way. It enables him to contemplate different communications.
  5. Improves Other Qualities: Self development improves all qualities and abilities of an individual. It enables him to communicate more effectively following seven C’s in his communication:

Completeness, Conscience, Consideration, Concreteness, Clarity, Courtesy and Correctness.

Communication Improves Self Development

Effective communication is an important tool of self development. Improvement in communication skills like writing, speaking, listening, editing, body language etc. help in self development as under:

  1. Non-Verbal Communication and Self development: Non-verbal communication (body language) stimulates the mind and help in self development. It increases intellectual and understanding power of a person. Channels of non-verbal communication are interesting as well as directional.
  2. Oral Communication and Self development: Channels of Oral communication like discussion, speech, meetings, seminars, group discussion etc. are very helpful in self development. One has to think deeply, prepare arguments and find facts so that he may convince others. It increases the knowledge and understanding of speaker.
  3. Written Communication and self development: Written communication has its own role in self development. Writing makes a man creative, imaginative and productive. These operations are very helpful in self development.
  4. Listening and Self development: Listening is an important effective communication. A wise businessman listens patiently and carefully and tries to get gainful advise and fruitful opinion. It increases his personality and adds to the effectiveness of communication.

Q. 2. Define attitude. How is the positive attitude developed? How are the attitude and motives co-related?



Attitude is a mental process of evaluating particular person, situation, action, thing or idea. It is a state in which a person reacts. It bears great influence on one’s likes, dislikes and behaviour. It has been defined as under:

“Attitude is a tendency to act towards or against some environmental factors which become thereby a positive or negative value.” Bogardus

“An attitude is a tendency to response either positively or negatively to certain persons, objects or situations. Attitudes have a feeling component, a cognitive and an action component.” C.T.Corgan and R.A. Leing

“An attitude is essentially a form of anticipatory response of action which is not necessarily completed. This readiness to react moreover implies some kind of stimulating situations either specific or general.” K. Young

Thus, an attitude is the representation that summarises one’s evaluation of an object, a person, situation, action, thing or oneself.


There are three components of attitude as under:

  1. Feeling component: Attitude gets developed through the feelings one has about an object. Such feeling may be positive and negative. It is based on the practical experience of life that we analyse a thing in the way we feel about it.
  2. Cognitive Component: It refers to the opinion about an object. An opinion is the acceptance or refusal of an object or a statement or a situation. It may be positive as well as negative. Positive attitude leads to positive opinion and negative attitude leads to negative opinion.
  3. Action Component: It is a tendency to act in accordance with our feeling and opinion. We agree to do what our feeling and opinion approve.


There are two important functions of attitude:

  1. Knowledge Function or Object Appraisal Function: Attitude helps in understanding the situation and environment in which we have to work. We can deal with given situation in a better way.
  2. Value Expression Function Or Social Identity Function: Attitude help us to know and express ourselves. It helps in having an opinion about an object.


Positive attitude is developed through the process of persuasion. The term persuasion’ means the process of forming, reinforcing or changing attitudes through persuasive communication:

  1. Attending To The Message: A person attends to a message only when it attracts his attention. Therefore, communication should be presented in the way that it may reach the receiver and attract his attention.
  2. Comprehending The Message: Comprehension means understanding. Effective communication is one which is understood by the receiver. The receiver must understand the sense and object of message.
  3. Reacting To The Message: Some of the messages require reaction-whether favorable or unfavorable. Process of generating reactions to a message, is called elaboration. (BCom 1st Year Self Development And Communication Question Answers)
  4. Accepting The Message: A successful message stimulates favorable elaborations. Reactions to a message can be even more important than the message itself. (BCom 1st Year Self Development And Communication Question Answers)

Q. 3. State the meaning and components of SWOT analysis.

or, What is meant by SWOT analysis? What are its components?



The term SWOT is made up of four words

S – Strength

W– Weaknesses

O – Opportunities

T – Threats.

SWOT analysis is undertaken by business firms to understand and analyse the internal and external environment. It helps in formulating organisational programs and strategies so that the firm may avail the opportunities and get maximum profit. It helps in minimising business risks also. It is known as WOTS-UP analysis also. (BCom 1st Year Self Development And Communication Question Answers)


SWOT analysis consists of following components:

  1. S: Strength: Strength of a business enterprise refers to all elements inherent in the enterprise on the basis of which it stands in a better position than its competitors. These strengths can be used for the development of new products and for adopting new strategies. Example: Amount of capital, skilled workers, ability of managers, talent of directors, research facilities etc. It enables an enterprise to compete effectively and earn maximum profit. (BCom 1st Year Self Development And Communication Question Answers)
  2. W: Weaknesses: Weaknesses of a business enterprise refer to inherent limitations of an enterprise. These weaknesses impose restrictions and limitations on the working, efficiency and profitability of an enterprise. Example: Over dependence of a firm on a single product or a single supplier or a single market etc.
  3. O: Opportunities: It refers to the availability of favorable opportunities. These opportunities enable an enterprise to have competitive advantages over its competitors. It enables the enterprise to get more sales and earn more profit. Example: Better quality of product, increasing demand for product, monopolistic conditions of market, availability of patent, trademark or quality mark, etc.
  4. T: Threats: Threats refer to the presence of unfavorable conditions. These conditions create problems and risks for the enterprise. It brings uncertainty in business affairs and curtail the profitability and growth of enterprise. Example: Labour unrest, shortage of raw materials, non- availability of labour, emergence of strong competitors in the market, drastic change in government policies etc.

Thus, SWOT analysis is a systematic approach to understand and analyse the environment so that appropriate policies may be adopted and strategic policies may be formulated. It is essential for the existence, growth and profitability of an enterprise.

BCom 1st Year Self Development And Communication Question Answers

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